Wisconsin is one of 28 states where presidential candidate Mike Bloomberg is running three new TV ads that declare he’s the only Dem in the race who can beat President Trump.

A state-based spokesman said the spots are running in the Milwaukee, Madison, La Crosse, Green Bay and Wausau media markets. They are running on cable and broadcast TV, as well as digitally on streaming services such as CBS Online, Hulu and YouTube. The campaign didn’t say how much it was spending on the new spots.

In one, Bloomberg declares “Mr. President, it won’t work” after saying Trump will try to win by “attacking, distorting, dividing.” The narrator says Bloomberg is the candidate that “Trump fears most.”

Another is a biographical ad while the third says the “scary truth” is it’s “easy to say beat Trump it’s going to be harder to do.” The ad says Bloomberg has “taken on bully after bully to do what’s right” and calls Trump the biggest bully of them all.

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