Presumptive Dem presidential nominee Joe Biden is launching a new digital ad in Wisconsin and other battleground states seeking to draw contrasts between his leadership style and President Trump.

A Biden spokesman said the ad is part of a $15 million campaign in battleground states and will run on YouTube, Hulu and other digital platforms.

The spot features a female narrator saying “in a crisis, it’s character that counts.”

“We need a president who leads with faith, not fear, who understands your pain because he’s lived through his own, who knows it’s not about him, it’s about us. That’s Joe Biden,” the narrator says.

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