The Wisconsin Business World summer program started this past weekend at St. Norbert College in De Pere, where high schoolers began work on developing mock companies.

This four-day summer camp is put on by the Wisconsin Manufacturers & Commerce Foundation, bringing students and business volunteers together so that young people can learn what it’s like to run a business.

Students form teams of up to a dozen individuals at the beginning of the program; this will be the leadership for their company. With financial success as the primary goal, these companies must come up with a unique product idea, create strategies for bringing it to market, and even try their hand at advertising by creating a commercial.

In an email note, Kari Hofer, executive director of the WMC Foundation, says students “have already formed their companies, determined their organizational structure, and begun to develop their product.”

See more at WisBusiness.com

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