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Michels in new ad calls for new direction for Wisconsin
GOP guv candidate Tim Michels is up with a TV ad calling for a new direction for Wisconsin. According to AdImpact, Michels had more than $1 million reserved on paid media over the final week of the race. As of

Johnson says he’s tired of anger, division in new ad
U.S. Sen. Ron Johnson, R-Oshkosh, has launched a new TV ad saying he’s tired of the anger and the division in this country. The spot shows him raking leaves as he asks if viewers are tired of the division and

Barnes ad knocks Johnson over taxes
Dem U.S. Senate candidate Mandela Barnes’ latest TV ad knocks GOP U.S. Sen. Ron Johnson over the taxes his business and family trust fund have paid. The spot opens with news reports about Johnson’s former company paying no state income

Wisconsin Truth PAC ad says Barnes wants to raise taxes on working families
The Wisconsin Truth PAC is up with a new ad saying Barnes supports raising taxes for working families. The group was poised to spend nearly $2 million over the final week of the race. The spot opens with couples looking

Evers in new ad says he’ll always try to do the right thing
Gov. Tony Evers launched a new TV ad saying while in office he’ll always try to do the right thing. The campaign didn’t release details of the buy behind the latest spot. He has $2.4 million in paid media reserved

RAGA launches pair of ads backing Tony, bashing Kaul
The Republican Attorneys General Association has launched a pair of 15-second TV ads supporting Fond du Lac DA Eric Toney and blasting Dem AG Josh Kaul. The ad buys came from the Wisconsin Freedom PAC, an affiliate of the RAGA.

Michels vows to ‘turn Madison upside down’ in new ad
Republican Tim Michels has launched a new TV ad saying he’s running for guv “to turn Madison upside down and take back the freedoms that make Wisconsin great.” According to AdImpact, the spot is running in the Green Bay, La

DGA ad highlights sexual harassment allegations against Michels Corp.
The Democratic Governors Association is up with a new ad hitting Republican Tim Michels on sexual harassment allegations against the Michels Corp. According to AdImpact, the Alliance for Common Sense spot is running in the Milwaukee, Green Bay, Wausau and

Evergreen Action ad praises Evers’ renewable energy plan
Evergreen Action is up with a new TV ad praising Dem Gov. Tony Evers’ renewable energy plan. According to AdImpact, the group is spending $246,000 on TV in the Madison market over the closing weeks of the guv’s race. The

Republican Accountability Project launches ads on distrust in elections
The Republican Accountability Project says it’s launching a $3 million ad campaign across several states, including Wisconsin, calling for Republicans to stop sowing distrust in elections. The group said the campaign kicked off Monday in Wisconsin with ads on Fox

Barnes ad charges Johnson failed to make things better
A new TV ad from Dem Mandela Barnes charges GOP U.S. Sen. Ron Johnson has failed to make things better during his 12 years in office. According to AdImpact, the spot is running in the Milwaukee, Madison, Green Bay, Wausau

Former Dane County Sheriff Dave Mahoney backs Kaul in new ad
AG Josh Kaul is airing a new ad with National Sheriff’s Association President and former Dane County Sheriff Dave Mahoney touting the Dem’s work leading the Department of Justice. According to AdImpact, the ad is airing in the Milwaukee, Green