Ad Watch

GOP guv candidate Tim Michels launched a spot in which he says “you have to tear some things down” before you start building. The campaign didn’t release the spot, which AdImpact captured on Friday. Michels vows to dump “Evers’ job

Dem AG Josh Kaul has launched the first TV ad of his reelection bid, touting his work to eliminate the backlog of rape test kits. Spokesman Joe Osluand declined to say how much the campaign spent on the ad, which

The Wisconsin Freedom PAC today launched a “Law & Order”-themed TV ad buy blasting Dem AG Josh Kaul as a top cop who “doesn’t care” about police and prosecutors. The group said the buy is part of its ongoing seven-figure

Future Forward is on TV with an ad accusing Michels of having a “culture war agenda.” The narrator in the ad, identified by AdImpact, says the culture wars never “lowered the cost of anything and overturning Roe v. Wade won’t

Wisconsin Manufacturers & Commerce today announced a new TV buy hitting Dem Gov. Tony Evers on education. The group said the spots, through its WMC Issues Mobilization Council, are part of a six-figure ad campaign. One version will run statewide,

Wisconsin Truth PAC, which has been funded largely by GOP megadonors Diane Hendricks and Elizabeth Uihlein, is out with a new TV ad calling Barnes “oblivious” to inflation, evaporating retirement savings and crashing home values. It began airing Thursday, according

U.S. Sen. Ron Johnson’s campaign is up with two new TV ads knocking Dem Barnes on crime. One spot is from Johnson’s campaign, while another is a partnership with the National Republican Senatorial Committee. Johnson’s campaign has declined to share

GOP guv candidate Tim Michels launched a new TV ad tomorrow featuring former Gov. Tommy Thomspon, who says the construction exec has a plan to fix Wisconsin. Michels’ campaign said the ad will begin running in Milwaukee and Madison starting