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Toney in radio ad highlights law enforcement support
GOP AG candidate Eric Toney is out with a new radio ad that touts his prosecutorial experience and declares he is law enforcement’s choice to be the state’s top cop. “I’m a prosecutor, not a politician,” the Fond du Lac

Barnes touts working-class roots in TV ad
Dem U.S. Senate candidate Mandela Barnes in his fourth TV ad touts his working-class roots and says he’ll grow manufacturing jobs in America. The lt. gov. in the 30-second spot airing on broadcast and cable TV, and on digital platforms

Nelson ad hits Johnson over gun control
Deam U.S. Senate candidate Tom Nelson released a new digital ad charging U.S. Sen. Ron Johnson hasn’t done anything about gun-related school incidents, even though they’ve increased from 15 when he was elected in 2010 to 249 last year. Nelson’s

Godlewski ad focuses on reproductive rights
Dem U.S. Senate candidate Sarah Godlewski launched a new TV ad today featuring video from this week’s debate in which she questioned her male rivals’ commitment to protecting reproductive rights. Godlewski’s campaign said it is a seven-figure buy running statewide

Jarchow’s launches his first TV ad of AG campaign
Republican AG candidate Adam Jarchow this morning in his first TV ad in his campaign to take Dem AG Josh Kaul’s spot blasts Dems for thinking “they have their own set of rules.” The campaign said it is part of

Johnson, NRSC ad targets Biden over economy
U.S. Sen. Ron Johnson and the NRSC launched a joint ad today that asks what planet President Biden is living on when he claims his economic plan is taking the country in a better direction. It’s part of a $2.6

Florida-based group targets Kleefisch in digital ad
A Florida-based group has spent $65,916 on digital ads opposing Rebecca Kleefisch in the guv’s race, the first independent expenditure of the campaign targeting the former lieutenant governor. The Sunrise in American Political Action Fund filing with the state Ethics

Evers ad focuses on roads
Gov. Tony Evers launched the 12th TV ad of his campaign today, a new spot that says he’s fixing the roads. The ad is part of a previously announced $3.5 million buy through the Aug. 9 primary. The spot shows

Nelson ad contrasts his approach with that of big city Dems
Dem U.S. Senate candidate Tom Nelson released a new TV ad in which he says he’s different from Dems from Madison and Milwaukee. Nelson’s campaign said it’s a six-figure buy, but didn’t have other details immediately available. In the ad,

Cooke in first TV ad touts support for small business, farmers, union workers
Dem Rebecca Cooke says in the first TV ad of her bid for the 3rd CD that she will be a “champion for small business owners, farmers and union workers.” The 30-second ad is part of a six-figure buy. The

DNC ad targets Republicans over Roe v. Wade reversal
The Democratic National Committee this morning launched a 30-second TV spot knocking Republicans on the overturning of federal abortion protections. The narrator in the six-figure ad only airing in Wisconsin notes Senate Minority Leader Mitch McConnell says a national abortion

Michels ad refutes charge he supported gas tax increase
GOP guv candidate Tim Michels is up with a new TV ad refuting the charge he supported a gas tax increase, saying the attacks are “what happens when the establishment gets desperate.” Michels’ campaign declined to release details on the