The NRCC launched a new TV ad hitting 3rd CD Dem candidate Brad Pfaff for supporting tax hikes. The National Republican Congressional Committee says it has $1.2 million reserved on TV from now through Election Day. The new ad will run on broadcast in the La Crosse and Wausau markets.

Human Rights Campaign Equality Votes PAC today announced a statewide digital ad campaign, including an ad in support of Barnes’ U.S. Senate bid and Dem Gov. Tony Evers’ reelection campaign. The campaign also includes ads that will run in Georgia, North Carolina and Nevada. A spokesperson for the LGBTQ+ advocacy

Planned Parenthood Votes in a new digital ad supporting Barnes blasted Johnson for backing the decision that triggered Wisconsin’s pre-Civil War abortion ban. It is the second ad in Planned Parenthood Votes’ six-figure campaign supporting Barnes’ bid against Johnson. A spokesperson for the abortion rights group said the ad will

The National Federation of Independent Business Federal PAC announced statewide radio and digital ads calling U.S. Sen. Ron Johnson a “champion for Main Street.” A spokesperson with the PAC did not immediately respond to a request for comment on how much the group spent on the ads supporting the Oshkosh

Dem Gov. Tony Evers is up again with a spot featuring law enforcement officials saying the attacks on him are “outright lies.” According to AdImpact, Evers spent $1.9 million on paid media for the week that ends today. He was poised to spend $1.7 million for the upcoming week. The

GOP gubernatorial candidate Tim Michels has launched a pair of 30-second ads touting the construction exec as a caring dad, philanthropist and compassionate boss. The Michels campaign declined to provide details on the latest ads. According to AdImpact, Michels put down nearly $1.2 million on paid media for the week

GOP AG candidate Eric Toney has released his first general election TV ad, featuring the mother of a girl who died at the hands of the Fond du Lac Halloween Killer nearly 50 years ago praising the local DA. The campaign didn’t release details of the buy. But according to

Republican Derrick Van Orden released a new TV ad in his bid for the 3rd CD slamming Dem Brad Pfaff and President Joe Biden for rising inflation. A spokesperson for the Van Orden campaign said the ad will run in the La Crosse and Wausau markets, but declined to say

Project Democracy PAC has launched a statewide digital ad campaign supporting Dem Gov. Tony Evers’ reelection campaign and slamming his GOP opponent Tim Michels for declining to sign a pledge that he would accept election results. The six-figure spot features Democratic and Republican business leaders with Wisconsin Business Leaders for

Dem U.S. Senate candidate Lt. Gov. Mandela Barnes released a new digital ad slamming Johnson for his role in the attempt to deliver alternate electors to Pence. The spot is part of a multi-million dollar ad campaign. A spokesperson for the Barnes campaign declined to provide more specific numbers and

VoteVets this morning launched a new TV ad knocking Incumbent Republican Ron Johnson as a self-serving senator who has made people “feel left behind.” VoteVets said it’s spending $1 million on the ad, which will run on broadcast and cable TV in Green Bay. The 30-second spot opens with Vietnam

The Republican Governors Association launched a new TV ad today featuring a crime victim’s sister charging Wisconsin is less safe because of Evers. The RGA is running the spot through its Right Direction Wisconsin affiliate. A spokesperson said the ad is currently on Milwaukee broadcast and cable TV with just

The Democratic Governors Association has launched two new ads knocking Michels, including one on sexual harassment allegations at his family business. The DGA is running the spots through its affiliate the Alliance for Common Sense. One features clips from a news report on sexual harassment lawsuits filed against the Michels

Dem Gov. Tony Evers today launched three new TV ads hitting GOP rival Tim Michels on his business practices, as well as his stances on guns and abortion. Evers’ campaign said the spots are part of a statewide buy on cable and broadcast, but didn’t release other details. On spot

GOP guv candidate Tim Michels launched a spot in which he says “you have to tear some things down” before you start building. The campaign didn’t release the spot, which AdImpact captured on Friday. Michels vows to dump “Evers’ job killing agenda, totally demolish the liberals’ anti-police agenda and hammer

Dem AG Josh Kaul has launched the first TV ad of his reelection bid, touting his work to eliminate the backlog of rape test kits. Spokesman Joe Osluand declined to say how much the campaign spent on the ad, which will initially run in the Milwaukee, Green Bay, La Crosse-Eau

The Wisconsin Freedom PAC today launched a “Law & Order”-themed TV ad buy blasting Dem AG Josh Kaul as a top cop who “doesn’t care” about police and prosecutors. The group said the buy is part of its ongoing seven-figure statewide campaign. The narrator in the 30-second ad targeting Milwaukee-area

Future Forward is on TV with an ad accusing Michels of having a “culture war agenda.” The narrator in the ad, identified by AdImpact, says the culture wars never “lowered the cost of anything and overturning Roe v. Wade won’t take a single criminal off the street.” The narrator says

Wisconsin Manufacturers & Commerce today announced a new TV buy hitting Dem Gov. Tony Evers on education. The group said the spots, through its WMC Issues Mobilization Council, are part of a six-figure ad campaign. One version will run statewide, while another will run in the Milwaukee market. They will

Wisconsin Truth PAC, which has been funded largely by GOP megadonors Diane Hendricks and Elizabeth Uihlein, is out with a new TV ad calling Barnes “oblivious” to inflation, evaporating retirement savings and crashing home values. It began airing Thursday, according to AdImpact. The narrator says Barnes supported a massive tax