Tue, Jun. 13
11:30 AM – 2:00 PM
Lunch will be served
Fluno Center
601 University Ave.
Madison, WI 53715
Cost of Admission
Early Bird rate $35 for MITA Members
Early Bird rate $50 for Non-Members


India is Wisconsin’s 18th largest export market (2015). Poised for sustained high growth for the next couple of years, now is the time for Wisconsin companies to seize opportunities in the rising Indian market. Sectors such as energy, environmental, healthcare, high-tech, infrastructure and defense are of particular focus.  At MITA’s June event a beginning exporter will share first impressions of India as a participant in the WEDC India Trade Venture last November, and two experienced exporters will discuss their lasting business success in this increasingly mportant market.
Learn from the experiences of three Wisconsin companies- Roving Blue Incorporated (ozone water purification systems) is just beginning to explore India; ABS Global (livestock genetics) and Serigraph Incorporated (manufactured printing/graphics) both have had significant business relationships and success in India.
If you are curious about exploring India as the next big global market and would like revealing insights into the opportunities and challenges of doing business there, attend this MITA event to discover why: India- the Future is Now.
Marianna “Yana” DeMyer, CEO of Roving Blue, has 30 years experience as a business owner and entrepreneur in marketing and communications, marine businesses, and private financing firms. She started Roving Blue in 2012 to design, manufacture and sell a line of ozone water purification systems which are light weight, advanced, and portable.
Mike Palm, Executive Vice President at Serigraph, Inc. has extensive experience of over 11 years conducting business in India and overseeing manufacturing start-ups and ongoing operations for the company’s business there. Serigraph manufactures custom graphics applied in a wide range of business sectors including automotive, appliance, consumer goods, quick service restaurant and retail.
Olivier Hiers, Global  Brand and Market Manager at Genus ABS Global, thas been working for 15 years in international marketing. He is currently spearheading the latest ABS technology global release. ABS Global, Inc., the world’s-leading provider of bovine genetics, reproduction services, technologies, and udder care products. Hiers also has extensive experience and is responsible for key technology, developing and building global business relations with focus on India.
For further speaker bios click here.
11:30 AM – 12:00 PM –-Registration and Networking
12:00 PM – 12:30 AM – Lunch and Opening Remarks
12:30 PM – 1:30 PM – Presentations
1:30- 2:00PM  Q & A Session and CLosing Remarks
Cost: Early Bird rate applies until June 6 – $35 Members / $50 for Non-Members
Regular rate – $45 for Members, $60 for Non-Members
This event is Co-sponsored by Wisconsin Economic Development Corporation (WEDC), ME Dey and ABS Global.


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