Walker campaign: Launches first statewide TV ad highlighting Gov. Walker’s efforts to train workers, develop workforce

Contact: Austin Altenburg
media@scottwalker.com

Ad featuring governor and first responder to appear across TV, digital platforms

[Madison, Wis.] – Gov. Scott Walker’s campaign on Tuesday launched its first statewide television ad of the 2018 cycle, highlighting how Wisconsin is working after the governor’s reforms helped jumpstart Wisconsin’s economy and enabled the state to invest in priorities like workforce training through the Wisconsin Fast Forward program.

The ad – which will also appear on digital platforms – features Shayla, an emergency medical technician (EMT) and firefighter with the Hartland Fire Department & Lake Country Fire & Rescue. To keep Wisconsin working, Gov. Walker has invested over $200 million into worker training and created targeted incentives to help build our workforce with first responders like Shayla. A year before Shayla began her training, Governor Walker signed into law the Wisconsin Fast Forward program. The program works to address the skills gap and connect those interested in high-demand fields with opportunities and family-sustaining careers.

You can watch the ad, entitled “Helping People Like Me,” here. The ad begins:

Shayla: I’m the kind of person that runs towards danger, not away from it. I went to technical college to become a first responder, and now I’m a paramedic and a firefighter. I have a chance to save lives every day. Governor Walker is helping people like me get the training we need.

Gov. Walker: More people are working in Wisconsin than ever before – and our Fast Forward Program is providing funding so people can get those better jobs that require new skills. And people like Shayla, well she can help save lives. 

The spot will run on television as well as on a range of online and social media platforms. It’s the first in a series of ads the Walker campaign is running on the governor’s strong record of getting positive things done and his plans for more bold reform to keep moving Wisconsin forward.

See below for more information on Gov. Walker’s Fast Forward program:

The Wisconsin Comeback is real, and the Wisconsin Fast Forward program is contributing to the state’s success. The results speak for themselves:

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