WATCH: “Service is about putting your country before yourself, but Senator Ron Johnson uses his office to serve himself.”

Opportunity Wisconsin to host a statewide veterans press call with U.S. Army veteran and labor leader Randy Bryce to discuss new ad

MADISON, Wis.Opportunity Wisconsin today launched a new seven-figure TV ad calling out Senator Ron Johnson for putting his own personal profits above hardworking Wisconsinites. The new ad, “Service,” features Daniel, a former U.S. Navy submariner, calling out Senator Johnson for passing a special tax break that benefited his family’s business and for doubling his wealth since taking office.

On Thursday, November 18, 2021 at 1:00 PM CT Daniel will join U.S. Army veteran and labor leader Randy Bryce for a statewide press call with additional Badger State veterans to discuss the new ad and call on Senator Johnson to stop putting his personal profits over the people of Wisconsin. Media RSVP: [email protected].   

[WATCH DANIEL’S FULL AD]

“I was a Navy submariner for over twenty years, I spent a large portion of my life underwater. Service is about putting your country before yourself, but Senator Ron Johnson uses his office to serve himself,” said Daniel in the new ad. “Ron Johnson passed a special tax break that benefited his family’s business, then cashed out of the company for $5 million dollars. Ron Johnson has doubled his wealth since he’s been elected — that’s not what service is about. Tell Ron Johnson to stop voting for tax laws that benefit himself.”

The new ad will run on a combination of broadcast, cable, OTT, and digital in the Milwaukee, Madison, Green Bay, and Wausau media markets. 

This is the latest in Opportunity Wisconsin’s efforts to hold Senator Johnson accountable. In October, Opportunity Wisconsin launched a seven-figure statewide TV ad campaign calling out Senator Ron Johnson for supporting a law that includes rewards for companies that ship Wisconsin jobs to foreign countries. The ad, “Outsourcing,” featured Kathy, a former Hufcor employee of 36 years whose job was eliminated after the Janesville manufacturing plant announced it would close and send Wisconsin jobs to Mexico.

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