AFP digital spots tout endorsement of Michels

Americans for Prosperity is putting $1 million behind a digital ad campaign to tout its endorsement of Republican Tim Michels in the guv's race.

The group detailed the expenditure in a new filing with the Ethics Commission and told WisPolitics.com the ads began Tuesday and will run through Sept. 30 on Facebook, YouTube and other digital platforms.

It is part of a statewide effort, though it will focus on swing voters in the Milwaukee area and Fox Valley.

Both spots note the endorsement and tout Michels as "A political outsider ready to fight for Wisconsin families."

See the digita...

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