Ads are the latest part of in the DNC’s outreach in Wisconsin ahead of the midterm elections 

The DNC today announced new Spanish-language print and radio ads in battleground states, including Wisconsin, to mark the launch of Adelante, a signature outreach program to Latino voters that will build on Democrats’ intensive outreach ahead of the upcoming midterm elections. The ads tout the historic progress made under the leadership of President Joe Biden and congressional Democratic majorities, and are part of a seven-figure investment in paid media in battleground states like Wisconsin.

“Latino voters in Wisconsin are critical to our party’s success and Democrats are building on our investments in organizing and outreach across Wisconsin by talking directly to voters,” said DNC Chair Jaime Harrison. “Thanks to Democrats’ leadership, we’ve ushered in a historic economic recovery and we’re committed to continuing to deliver results for the Latino community and moving forward together to build a better America.”

“As a Latina and a first-generation immigrant, building on our party’s efforts to connect to Latino voters in every community is personal to me,” said DNC Latino Coalitions Director Michelle Villegas Tapia. “Whether it’s reaching folks online or on the ground, Adelante is primed to meet Latino voters where we are, and to speak directly to how Democrats are making progress on the issues that touch our daily lives.”

The DNC is already working in partnership with its sister committees to invest in Latino outreach and organizing in targeted coordinated campaigns. 

Adelante will build on the DNC’s Spanish-language and bilingual voter contact program, through which volunteers help provide states with dedicated Spanish-language outreach capacity focused on coalition building, voter registration, and mobilization.

Print Ad:

Print Friendly, PDF & Email