Wisconsinites love the UW Marching Band. They sing and dance to the band’s iconic tunes, whether it’s at a Badger Game Day in Madison, a special halftime show at Lambeau Field in Green Bay or a summer parade in a small town in Wisconsin.
This strong bond between the band and its statewide fans is the creative inspiration behind UW–Madison’s new TV spot, “Band Together.” The 30-second ad highlights...
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