MADISON, Wis. – The top candidates for the position of the 78th Alice in Dairyland will be announced by the Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP) on Friday, March 7, 2025. DATCP invites media to attend a press conference announcing the candidates beginning at 11:30 a.m. at the Crawford County Administration Building in Prairie Du Chien.
Following the announcement, the candidates, along with 77th Alice in Dairyland Halei Heinzel, will be available for interviews and photos.
Who: Halei Heinzel, 77th Alice in Dairyland
78th Alice in Dairyland Top Candidates
What: 78th Alice in Dairyland Top Candidates Announcement
When: Friday, March 7, 2025, 11:30 a.m.
Where: The Crawford County Administration Building (Board Room), 225 N. Beaumont Rd., Prairie du Chien, WI 53821
After the March 7 press conference, the top candidates will begin preparing for the three-day Alice in Dairyland Finals, to be held May 15-17 in Crawford County.
About Alice in Dairyland Alice in Dairyland is a full-time communications professional for the Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP). The Alice program is supported by several partner organizations including Dairy Farmers of Wisconsin, Ginseng Board of Wisconsin, Goodman’s Jewelers, Kettle Moraine Mink Breeders Association, The Dairy Innovation Hub, Wisconsin Beef Council, Wisconsin Corn Promotion Board, and the Wisconsin Potato Industry Board. For more information about the Alice in Dairyland program, visit www.aliceindairyland.com and follow Alice online on Facebook, LinkedIn, and Instagram.
