A new Dem group has launched digital ads knocking GOP gubernatorial candidate Tom Tiffany and Republicans in 10 legislative races expected to play a big role in which party controls the Assembly and Senate next session.

The spots include one accusing Tiffany of voting to raise costs and another calling him perhaps “the most anti-woman candidate ever.” Some of the ads targeting GOP lawmakers hit them for supporting a tax break for data centers.

The Wisconsin Ideas Project said it was a mid-six-figure buy overall that will run on most major digital platforms.

The ads target:

  • Sen. Howard Marklein, R-Spring Green, accusing him of supporting tax breaks “for big tech and data centers,” as well as opposing abortion in cases of rape or incest. Marklein faces Rep. Jenna Jacobson, D-Oregon, in southwestern Wisconsin’s 17th SD.
  • 5th SD candidate Mike Roberts for wanting “to rip healthcare away from hundreds of thousands of Wisconsinites.” He faces state Rep. Robyn Vining, D-Wauwatosa, in the open suburban Milwaukee seat.
  • 21st SD candidate Jim Croft for being a “corrupt slumlord.” Croft faces Dem Trevor Jung, of Racine, for the open seat.
  • 31st SD candidate Michelle Skinner of voting against “protecting our hospitals from healthcare cuts.” She faces state Sen. Jeff Smith, D-Brunswick.
  • Rep. Shannon Zimmerman, R-River Falls, for missing more than 200 votes and being a “do nothing politician.” He faces former teacher Kevin Knocke, of Hudson.
  • 89th AD candidate Bobby Lindsey, of Green Bay, for being “backed by billionaires.” He’s challenging freshman Rep. Ryan Spaude, D-Ashwaubenon.  
  • Rep. Todd Novak, R-Dodgeville, accusing him of representing insurance companies instead of his constituents. He faces Ben Gruber, a conservation warden from Arena.
  • Reps. Pat Snyder, of Weston; Rep. Ben Franklin, of De Pere; and Rep. Clint Moses, of Menomonie, for backing a billion-dollar tax break for data centers. Snyder faces Marathon County Board Supv. John Kroll; while Franklin is being challenged by Brandy Tollefson, treasurer of the De Pere School Board; and Moses is set to take on Jeremiah Fredrickson, who owns a fish farm in Elk Mound.