Endorsed candidates are committed to pro-growth policies that will help Wisconsin small businesses thrive

MADISON, WI (Oct. 12, 2026) – NFIB Wisconsin PAC announced its state legislative endorsements today, featuring candidates who have demonstrated a willingness to stand up for small businesses in Madison.

“Wisconsin small businesses are currently grappling with high costs and unnecessary regulations,” said NFIB Wisconsin State Director Luke Bacher. “Now more than ever, Main Street businesses need allies in Madison. These candidates have shown strong commitment to supporting our small business community and ensuring Wisconsin remains competitive and thriving.”

The NFIB Wisconsin PAC Board—comprised of small business owners from across the state—considers and approves state legislative endorsements. This endorsement is an important signal to voters across the state that a candidate will stand with small business.

The following legislators are officially endorsed by NFIB WI PAC –

Wisconsin Assembly

District 30 – Shannon Zimmerman

District 51 – Todd Novak

District 61 – Bob Donovan

District 85 – Pat Snyder

District 88 – Ben Franklin

District 89 – Bobby Lindsey

District 92 – Clint Moses

Wisconsin Senate

District 1 – Nic Cravillion

District 5 – Mike Roberts

District 17 – Howard Marklein

District 21 – Jim Croft

District 31 – Michele Skinner

The endorsement is issued from NFIB FedPAC, NFIB’s political action committee. NFIB FedPAC is funded by voluntary contributions by NFIB members over and above their membership dues. Decisions made by the NFIB FedPAC are managed by a member-driven grassroots evaluation.

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For over 80 years, NFIB has been advocating on behalf of America’s small and independent business owners, both in Washington, D.C., and in all 50 state capitals. NFIB is nonprofit, nonpartisan, and member-driven. Since our founding in 1943, NFIB has been exclusively dedicated to small and independent businesses, and remains so today. For more information, please visit nfib.com.