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Kleefish promises to ‘never back down’ in pair of new ads
GOP guv candidate Rebecca Kleefisch released two new ads today, vowing in both that she will “never back down.” Kleefisch’s campaign said the spots will run statewide on TV and digital, but didn’t release other details. In one, Kleefisch says

Evers ad highlights bipartisan action on taxes, school funding
Gov. Tony Evers is again touting his work with both parties in a new TV ad that says he doesn’t care whether an idea is a Republican or Democratic one, only that “it’s a good idea.” It’s the second ad
Lasry says he’ll protect abortion rights in new ad
Dem U.S. Senate candidate Alex Lasry released a new TV ad featuring his family in which he vows to be a “relentless supporter of a woman’s right to choose.” The campaign said the initial buy is six figures and will

Crime focus of new ad from NRSC, Johnson
The NRSC and U.S. Sen. Ron Johnson, R-Oshkosh, today released a new ad accusing Dems of creating “the worst crime wave in decades.” The National Republican Senatorial Committee said it is part of a seven-figure statewide TV and digital buy.

Majority Forward target Ron Johnson over China trade policies
The liberal not-for-profit group Majority Forward has launched a statewide ad criticizing U.S. Sen. Ron Johnson for “phony baloney policies” on trade relations with China. The buy is part of a $2.7 million ad campaign and will be featured on

Michels says he’s not beholden to lobbyists in new TV ad
Republican Tim Michels has launched the third ad of his guv campaign, vowing that “the lobbyists are not going to like me at all.” The Michels campaign said it is spending $980,000 on TV over the next week. That matches

WMC ad knocks Evers over UI system problems
The issue ad arm of the state’s largest business group is out with another ad knocking Dem Gov. Tony Evers on problems the state had processing the flood of unemployment claims during the pandemic. Wisconsin Manufacturers & Commerce said the

Nelson knocks Bucks subsidies his first TV ad in U.S. Senate race
Dem U.S. Senate candidate Tom Nelson announced the first TV ad of his campaign, knocking the taxpayer subsidies that helped build the Milwaukee Bucks’ arena. The spot doesn’t mention Alex Lasry or Mandela Barnes by name. Still, Lasry’s father is

Godlewski ad targets Johnson over abortion
Dem U.S. Senate candidate Sarah Godlewski is running a new TV ad hitting Republican Ron Johnson on abortion. It’s the first abortion-related TV ad announced in the U.S. Senate race since the leak of a draft Supreme Court opinion that

Michels touts growing family construction business in new ad
GOP guv candidate Tim Michels is out with a new TV ad in which he touts growing the construction business his father started. Michels launched his first ad last week as part of a $980,000 buy. The campaign said the

New Johnson ad features footage from White House Correspondents Dinner
U.S. Sen. Ron Johnson released a new ad using video from the White House Correspondents Dinner. It says “liberal Democrats and the media elite who falsely attack Sen. Johnson for exposing the truth are laughing it up in Washington while

Evers announces his first TV ad of reelection campaign
Gov. Tony Evers has announced the first TV ad of his reelection bid, part of a $3.5 million buy running through early August. The guv, who’s had a contentious relationship with GOP legislative leaders, says in the first ad that