Screenshot of an ad from Bill Berrien’s PAC showing a picture of conservative Supreme Court candidate Maria Lazar wearing judicial robes. Text reads "Judge Maria Lazar" and "keep money in your pocket."

Berrien’s PAC running ad backing Lazar

Former GOP guv candidate Bill Berrien’s PAC is doing a new six-figure online ad backing Lazar, though independent expenditures reported so far still tilt heavily in Taylor’s favor. According to a filing with the state Ethics Commission, the Never Out

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Screenshot from an ad by A Better Wisconsin Together Political Fund supporting Supreme Court candidate Judge Chris Taylor. The image shows a picture of Taylor, with text to the right of her name and "protecting our freedom."

Liberal group launches trio of Supreme Court race ads

The liberal group A Better Wisconsin Together Political Fund has launched a new digital campaign praising liberal state Supreme Court candidate Chris Taylor while knocking conservative rival Maria Lazar on abortion and clean water. The group filed reports with the

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Screenshot from Judicial Action Network ad. The scene shows a picture of Supreme Court Candidate Judge Chris Taylor with the text, "experienced, qualified."

Judicial Action Network TV ad praises Taylor

A progressive group has launched a new TV ad praising liberal Chris Taylor as the best choice for state Supreme Court. The Judicial Action Network didn’t respond to messages seeking details about the buy. AdImpact first tracked the ad airing

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Tiffany ad knocks Dems for blocking food stamp audits

GOP gubernatorial candidate Tom Tiffany announced a new digital campaign knocking Dems for blocking federal audits of food stamp rolls. Tiffany’s campaign said it’s a six-figure ad that will run statewide, but declined to provide other details. The spot opens

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Dem Party ad labels Tiffany ‘tariff lover’

The state Dem Party announced a new TV ad dubbing the new gubernatorial candidate “tariff lover Tom Tiffany.” The party declined to say how much it spent on the buy, which will include broadcast, cable and digital. It will run

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Screenshot of an ad from Bill Berrien’s PAC showing a picture of conservative Supreme Court candidate Maria Lazar wearing judicial robes. Text reads "Judge Maria Lazar" and "keep money in your pocket."

Berrien’s PAC running ad backing Lazar

Former GOP guv candidate Bill Berrien’s PAC is doing a new six-figure online ad backing Lazar, though independent expenditures reported so far still tilt heavily in Taylor’s favor. According to a filing with the state Ethics Commission, the Never Out of the Fight PAC spent $100,000 on the ad. The

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Screenshot from an ad by A Better Wisconsin Together Political Fund supporting Supreme Court candidate Judge Chris Taylor. The image shows a picture of Taylor, with text to the right of her name and "protecting our freedom."

Liberal group launches trio of Supreme Court race ads

The liberal group A Better Wisconsin Together Political Fund has launched a new digital campaign praising liberal state Supreme Court candidate Chris Taylor while knocking conservative rival Maria Lazar on abortion and clean water. The group filed reports with the Ethics Commission this week detailing $238,889 in expenses for the

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Screenshot from Opportunity Wisconsin ad showing a woman making lasagna. Next to her is text urging viewer to tell U.S. Rep. Bryan Steil to "stop raising our costs."

Opportunity Wisconsin ad accuses Steil of raising costs

A Dem group is hitting GOP U.S. Rep. Bryan Steil on tariffs in a new media buy with a woman saying in the spot the Janesville Republican should “stop raising our costs.” Opportunity Wisconsin said it’s spending $613,000 on TV and digital on the ad. The spot features a woman

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Image of Supreme Court candidate Judge Maria Lazar seated before a large desk wearing judicial robes.

Dane County GOP radio ad urges voters to back Lazar

The Dane County GOP has started a new ad in the Supreme Court race urging voters to back conservative Maria Lazar to “protect your wallet and the balance of the court.” The party said it spent $22,000 on radio and $8,000 on streaming to run the ad. The narrator opens

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Screenshot from Judicial Action Network ad. The scene shows a picture of Supreme Court Candidate Judge Chris Taylor with the text, "experienced, qualified."

Judicial Action Network TV ad praises Taylor

A progressive group has launched a new TV ad praising liberal Chris Taylor as the best choice for state Supreme Court. The Judicial Action Network didn’t respond to messages seeking details about the buy. AdImpact first tracked the ad airing in the Milwaukee market yesterday. The group filed a report

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Tiffany ad knocks Dems for blocking food stamp audits

GOP gubernatorial candidate Tom Tiffany announced a new digital campaign knocking Dems for blocking federal audits of food stamp rolls. Tiffany’s campaign said it’s a six-figure ad that will run statewide, but declined to provide other details. The spot opens saying, “Industrial-scale fraud in the billions. Don’t think it can’t

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Opportunity Wisconsin ad targets Steil over Medicaid

The Dem group Opportunity Wisconsin announced a new ad targeting 1st CD GOP U.S. Rep. Bryan Steil, accusing him of supporting the largest cut to Medicaid to “pay for another billionaire tax cut.” The group said it’s putting $520,000 behind the spot. The ad features a man identified as Joe, a

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Dem Party ad labels Tiffany ‘tariff lover’

The state Dem Party announced a new TV ad dubbing the new gubernatorial candidate “tariff lover Tom Tiffany.” The party declined to say how much it spent on the buy, which will include broadcast, cable and digital. It will run during the Green Bay Packers game on Sunday. The ad

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